Although it rhymes with poison, it’s less about quality and more about quantity. 

Foison is a term meaning “over abundance.” Or – the opposite of scarcity. 

Marketplaces with a surplus of inventory obviously are known for driving prices down. The trick is to differentiate your quantity to make them of higher quality – or at least to possess a unique value proposition.

Foison isn’t poison, but without taking proper notice, it could be the death of your offering.  

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